The screen image to the left is the actual default screen that popped up when I asked for a PDF file from the Journal of Librarianship and Information Science. The text I wanted to read is the little rectangle in the middle.
Now, it's easy to close the Sage panel, and the Pages panel in the PDF viewer doesn't need to be open, but with JLIS's border on the right, the Adobe toolbars (top and bottom) and the browser toolbars, there just isn't enough room left for a readable page. This is only going to get worse as more and more companies want to get their toolbar in your browser. I see many people's browsers now that have so many toolbars on them that even HTML pages are difficult to read. In this case, JLIS does have a 'View article in full window' link which removes their sidebar, but I didn't notice it until it was too late. Even then, with 6-8 rows of controls, tabs, banners, footers, and status lines, the page is vertically challenged (screen image on the right).
I run two monitors off my PC, both 17 inch CRTs, one at 1024x768 and the other 1280x1024 (to make it easier to evaluate interfaces). On the 1280x1024 screen, after going into full-screen mode in the browser, the page is barely readable if the full height is displayed. If the text is expanded to full width, the words are easy to read, but vertical scrolling of two-column displays is always awkward. I usually give up and print out PDF files of any length.
As an aside, I once wrote a page display system that allowed scrolling multiple columns, the text moving from one column to the next. It sounds very strange, but I found it quite easy to get used to. PDF is stuck firmly in 'page-description' mode though, which makes that sort of thing difficult to accomplish.
--Th
Thanks to Bob Bollander that suggested this was worth a post.